Ignoring your competitors is no doubt an unwise option in today’s business world. Their actions, policies, and plans may affect yours. Hence, conducting competitor analysis is an essential process for large and small businesses.
Based on different business functions, different tactics and tools can be helpful with the competitor analysis. This article shares some of the generic tools I used in the past for business and marketing analysis, including tracking brand mentions, social media analysis, advertising, email campaigns, and pricing monitoring of your competitors.[Read more…] about 20+ Best Competitor Analysis Tools for Various Job Functions