twitter

What makes a great website?

With the rising awareness of search engine marketing and social media, companies have taken its website more serious than ever. But, what makes a good website? Search Engine Friendly When I started building websites years ago with popular open source CMS such as Joomla and wordpress, SEO was not that popular yet. But, creating a [...]

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How the Number of Twitter Follows Impact Leads Generation

The first question a marketer need to ask themselves before launching a Twitter campaign is, how many Twitter followers they should target to build up. “as many as possible” is one way to answer the question (not true though), but it’s important to understand the impact of the number of Twitter followers, especially for B2C [...]

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Watch Real Time Conversations on Google

If you care, constant real time conversations taking place online are valuable insights into what happened and how people reacted. Twitter has become the number one site for looking into this issues. So far, the search function on Twitter doesn’t auto-update itself; you need to click on a “refresh” link to see more newer results [...]

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Top Social Media Tactics for Facebook and Twitter

Richard Marcinko once said, “Popularity is not leadership.” What many companies are doing in social media may not be the most effective social media tactics. The State of Social Media Marketing, an original research report from MarketingProfs, shows some inside scoop on what the most effective tactics in social media marketing for B2C and B2B [...]

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Social Engagement: Twitter V.S. Facebook V.S. Email

ShareThis shared a social bookmarking study at its blog which explores the social engagement value of sharing. The study breaks down the stages of sharing into share, clicks, and engage. According to this ShareThis research, email is still the most popular way (46% of shares) of sharing content online. The same research showed that 40% [...]

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7 Ways Social Media Influences Purchase

Social media is emerging as an important marketing channel driven by increased consumer adoption of social media technologies and the exponential growth in digital word-of-mouth that is occurring over this medium. Before deploying the right social media strategy for your business, it’s important to understand first how social media influences people’s purchase: Reading a consumer [...]

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How to Launch Twitter Campaign to Promote Sale

Dell has generated a total of $6.5 million in revenue from their Twitter presence, how are you doing on Twitter to drive sales? Let me share some tips on how to launch Twitter campaign to drive sales. You need to build tons of followers; depending on the nature of your business, you can launch different [...]

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Could Twitter and mobile have a happy marriage?

Are Twitter and mobile a good match? Happy couples share something in common; what does Twitter and mobile share in common? Real time. Mobile marketing delivers quick and immediate real-time “what’s happening”; Twitter is all about real time micro-blogging where each Twitter user delivers real time information to its followers. Mobile ad subscribers  want similar [...]

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Reasons & Facts Why you Should Engage Consumers in Social Media Now

It’s a strange world. Yesterday, someone asked me for social network marketing strategies; and, today another “convincingly” told me (probably convinced by himself) that social networking sites are not for business at all. Are Consumers Spending A Lot of Time on Social Media? When it comes to social networking, more consumers are doing it and [...]

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How Twitter Turbo-Charges Your Business on Branding, Sales, and CRM?

Twitter has exploded as an online social network with over 50 million users and valuation of one billion; it’s hot. A hot channel among Internet users; a hot tool for online marketers. In Singapore, I’ve seen lots of businesses during past months jumping onto Twitter, most of which are simply streaming content into Twitter. Is [...]

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3 Ways to Backup / Download Twitter

When I woke up last Wednesday, I got a stiff neck; shit, it hurt. Yes, shit happens! When we live in the digital world, we always need to back up. Let me show you three ways to easily backup Twitter, which require little technical skills. TwitterSafe. It claims to be your “One-Click Backup and Restoration [...]

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My 3 Cents on Using Twitter (for Marketing)

Not mainstream yet, yet Twitter has persuaded bunch of corporations, big and small, to give a shot with it. Some marketers are shouting “Twitter is not for companies…” when Dell made $1 million in revenue last year via Twitter. This is a question you need to ask yourself: Does Twitter not work as a marketing [...]

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You just found a digital marketing consultant.

Hi there! Welcome to visit my personal website. If you are also in digital marketing industry, you may want to check out the blogs I write: Digital Marketing Blog China Internet Watch Do you share a passion in entrepreneurship, Internet, marketing, branding, or business development? Connect with me now: You can also download digital marketing [...]

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links for 2008-05-10

10 Excellent Online Tools to Identify Trends This post would introduce 10 handy trend tools which are very helpful doing online research. (tags: trends Google twitter internet) The Guardian: How to make the most of Twitter “Real-time micro-blogging is gaining in popularity. But if you’re wondering what’s the point, here’s Charles Arthur’s guide to the [...]

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10 Excellent Online Tools to Identify Trends

Executives and business decision-makers love to see the trends and catch the trends, use trends to guide their decisions. This post would introduce 10 handy trend tools which are very helpful doing online research. Google Trends – Google Search Trends adCenter Search Volume Seasonality Trends adCenter Keyword Forecast Facebook Lexicon – Facebook Social Trends Twist [...]

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