Posts tagged as:

trends

Saving is the New Spending; Making Money Outshines Saving

April 8, 2009

TrendWatching.com’s latest trend briefing “Sellsumers” encourages companies to help consumers make money,
SELLSUMERS: Whether it’s selling their insights to corporations, hawking their creative output to fellow consumers, or renting out unused assets, consumers will increasingly become SELLSUMERS, too. Made possible by the online revolution’s great democratization of demand and supply, and further fueled by a global [...]

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How Do You Face A PR Crisis? “Mass + Search” Tactic

September 19, 2008

Whether or not you are in finance industry, you are probably aware of the recent Lehman Brothers and AIG incident; it’s been a turbulent week for them. Yesterday in Singapore, hundreds of anxious policyholders lined up in the hot sun outside the AIG Singapore offices. Hundreds more were already inside the offices of AIG and [...]

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7 Ways to Use Google Insights for Search

August 18, 2008

Back from Tioman holiday for a while; just got some time to put together a post below to get you started using Google Insights for Search.
Google Insights for Search analyzes a portion of worldwide Google web searches from all Google domains to compute how many searches have been done for the terms you’ve entered, relative [...]

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Google Trends for Competitor Research

June 24, 2008

With Google Trends for Websites, you can get insights into the traffic and geographic visitation patterns of your favorite websites. You can compare data for up to five websites and view related sites and top searches for each one.
You probably have heard of recent released Google Trends for Websites; do you know it can be [...]

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Study: Insights into Chinese Consumers

June 15, 2008

Pearl Research released a comprehensive lifestyle study (paid) focused on Chinese consumers ages 16 to 30, “The Phoenix Generation: Insights into Chinese Consumers“. Key findings include:

Popular Trends: Street basketball, the National Basketball Association (NBA) and hip-hop have grown in popularity as Chinese consumers embrace new cultural experiences. Brands such as Nike, Adidas and Li [...]

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Watch Asia Job Trends to Identify Competition

June 12, 2008

What positions are your competitors recruiting? Watching the overall job trends can help you better understand the business demand in the market.
I recently introduced 10 online trends tools in which I mentioned a tool from Indeed to track job trends; I got a message from a reader who wonders whether there is a tool specifically [...]

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A Look At Singapore Airlines’ Online Presence

June 4, 2008

Recently, I was asked to share a case study on one Singapore company’s digital marketing efforts. I picked Singapore Airlines (SIA) as it is one of Singapore’s prestigious brands and one of my favorite brands as well. I’ll simply do a quick check on search engine and social media with brief comments.
Search Engine Presence
Usually when [...]

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links for 2008-05-18

May 18, 2008

Nielsen Measures the American Idol Phenomenon
A week before the finale of American Idol’s seventh season, the Nielsen Company reported TV, advertising, mobile, music and online data trends about FOX’s runaway hit and its contestants.
(tags: nielsen american report)

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Links: 12 Internet Marketing Trends, Top 50 US Web Properties, Baidu Whitepaper

May 16, 2008

12 Trends for the Next 3 Years for Internet Marketing
The 12 trends below represent what Larry Chase thinks you need to keep an eye on in the foreseeable future.
(tags: trends internet marketing)

comScore Media Metrix Ranks Top 50 U.S. Web Properties for April
April saw Google Sites attain the number one spot in the Top 50 U.S. [...]

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links for 2008-05-10

May 10, 2008

10 Excellent Online Tools to Identify Trends
This post would introduce 10 handy trend tools which are very helpful doing online research.
(tags: trends Google twitter internet)

The Guardian: How to make the most of Twitter
“Real-time micro-blogging is gaining in popularity. But if you’re wondering what’s the point, here’s Charles Arthur’s guide to the benefits of Twitter – [...]

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