strategies

A Laugh At Asia Digital Marketing: Marketers, Agencies, Search Engines, and Experts

All truths are easy to understand once they are discovered; the point is to discover them. —Galileo Galilei (1564 – 1642) The states and Europe are too far from me; my limited understanding warms me of “pretending” to be an expert in those markets. I just want to share some thoughts on digital marketing (especially [...]

Read the full article →

How To Leverage Your Competitor’s Advantage

Here is an example of how Google leverage its China’s competitor Baidu’s advantage: mp3 search. Baidu has over 60% total market share while Google has less than 30%. Baidu’s disputed MP3 search is a good weapon that Google itself can’t simply provide due to copyright concerns. Imagine an Internet user who find it much easier [...]

Read the full article →