Posts tagged as:

online retail

7 Ways Social Media Influences Purchase

December 14, 2009

Social media is emerging as an important marketing channel driven by increased consumer adoption of social media technologies and the exponential growth in digital word-of-mouth that is occurring over this medium.
Before deploying the right social media strategy for your business, it’s important to understand first how social media influences people’s purchase:

Reading a consumer generated review [...]

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Reasons & Facts Why you Should Engage Consumers in Social Media Now

November 10, 2009

It’s a strange world. Yesterday, someone asked me for social network marketing strategies; and, today another “convincingly” told me (probably convinced by himself) that social networking sites are not for business at all.
Are Consumers Spending A Lot of Time on Social Media?
When it comes to social networking, more consumers are doing it and doing it [...]

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Everything You Get to Know Cyber Monday

December 1, 2008

Dec 1 is Cyber Monday for 2008 if you haven’t known yet. comScore reported last year the heaviest online spending day of the season was Cyber Monday (November 26 2007) with $733 million in sales.
What is Cyber Monday?
The term Cyber Monday refers to the Monday immediately following Black Friday, the ceremonial kick-off of the holiday [...]

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Weekly Online Marketing Resources Dec-09-07

December 10, 2007

News

Dell has selected WPP Group to co-create a stand-alone agency [PRWeek]
Dell to form agency with WPP to handle all marketing; will invest $4.5 billion over three years
Compete Inc released Behavior Matchâ„¢ [Compete via BizReport]
The platform uses behavioral targeting to determine which websites are the best bet for marketers based on the audience viewing specific sites. [...]

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9 Tips from NCSA and FTC For Online Retailers

November 29, 2007

They are originally these tips from shop.org for buyers. Here we go:

Be trustworthy.

Make sure the phone number on the website is working and make sure someone would pick up the phone and give a good impression over the phone.
Use Google Alerts to monitor the buzz.
List your privacy policy on the website and show how [...]

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