holiday

Everything You Get to Know Cyber Monday

Dec 1 is Cyber Monday for 2008 if you haven’t known yet. comScore reported last year the heaviest online spending day of the season was Cyber Monday (November 26 2007) with $733 million in sales. What is Cyber Monday? The term Cyber Monday refers to the Monday immediately following Black Friday, the ceremonial kick-off of [...]

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Timing Is Crutial To Holiday Campaigns

Just received an OCBC valentine’s day campaign email; even if I like and want the offer, TODAY IS VALENTINE’S DAY! How am I going to get the gift for my darling in time? And, the truth is that I’ve already got one. Campaigns for holidays like Valentine’s day must be carried out one month in [...]

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Are You Ready for Black Friday?

We have clients whose targeted customers are mainly from US. Well, some don’t know a thing about Black Friday. Here you go from Wikipedia: Black Friday is the day after Thanksgiving and is the beginning of the traditional Christmas shopping season in the United States. Since Thanksgiving falls on the fourth Thursday in November in [...]

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