facebook

What makes a great website?

With the rising awareness of search engine marketing and social media, companies have taken its website more serious than ever. But, what makes a good website? Search Engine Friendly When I started building websites years ago with popular open source CMS such as Joomla and wordpress, SEO was not that popular yet. But, creating a [...]

Read the full article →

An Easy Tool to Watch Facebook Conversations about Your Brand

OpenBook is a very simple but useful tool for you to look for conversations about your brand or a topic you’re interested. Simply type in the “topic” and hit search button; you can also filter the results by sex.

Read the full article →

7 Free Ways for Rich & Engagement Content to Facebook Page

For marketers who created the first Facebook Page for a brand, the question is now what? If social media is about engagement, Facebook Page needs rich and engagement content. 1. Greet your fans. Depending on demographics of your targeted fans, you want to send your greetings on Facebook Page. Be it simply a “good morning” [...]

Read the full article →

Top Social Media Tactics for Facebook and Twitter

Richard Marcinko once said, “Popularity is not leadership.” What many companies are doing in social media may not be the most effective social media tactics. The State of Social Media Marketing, an original research report from MarketingProfs, shows some inside scoop on what the most effective tactics in social media marketing for B2C and B2B [...]

Read the full article →

Social Engagement: Twitter V.S. Facebook V.S. Email

ShareThis shared a social bookmarking study at its blog which explores the social engagement value of sharing. The study breaks down the stages of sharing into share, clicks, and engage. According to this ShareThis research, email is still the most popular way (46% of shares) of sharing content online. The same research showed that 40% [...]

Read the full article →

7 Ways Social Media Influences Purchase

Social media is emerging as an important marketing channel driven by increased consumer adoption of social media technologies and the exponential growth in digital word-of-mouth that is occurring over this medium. Before deploying the right social media strategy for your business, it’s important to understand first how social media influences people’s purchase: Reading a consumer [...]

Read the full article →

2 Ways to do Geo-targeting on Facebook Fan pages

Depending on the desired markets, online marketers can target geographically at Facebook Page settings on a country level. In addition, depending on the type of customers you want to engage on Facebook, you may want to specify the targeted age group though you don’t have much choice at the moment: Anyone (13+) People over 17 [...]

Read the full article →

Reasons & Facts Why you Should Engage Consumers in Social Media Now

It’s a strange world. Yesterday, someone asked me for social network marketing strategies; and, today another “convincingly” told me (probably convinced by himself) that social networking sites are not for business at all. Are Consumers Spending A Lot of Time on Social Media? When it comes to social networking, more consumers are doing it and [...]

Read the full article →

How to Win more Friends and Fans

How to Get More Followers in Google Friend Connect & More Facebook Fans Google Friend Connect (GFC) and Facebook Fan Pages are two free but powerful tools for marketers, bloggers, and business owners. How to get more “members” (via Google Friend Connect) and “Fans” (on Facebook) is a topic we’re going to discuss today. If [...]

Read the full article →

Incorporate Social Characteristics into Email

Along with the fly of Facebook, the traditional marketers get excited with social marketing. Here is one simple tip that everyone can do to incorporate social characteristics into email. I remember years back when I created a content site offering tips for women, I added a simple “Email This” icon at the top and bottom [...]

Read the full article →

You just found a digital marketing consultant.

Hi there! Welcome to visit my personal website. If you are also in digital marketing industry, you may want to check out the blogs I write: Digital Marketing Blog China Internet Watch Do you share a passion in entrepreneurship, Internet, marketing, branding, or business development? Connect with me now: You can also download digital marketing [...]

Read the full article →

Who is the Most Popular Social Networking Website in Singapore

Friendster claims they are No. 1 social networking website in Singapore: …today announced that it is the #1 social network in Singapore, and almost twice the size of any other social network in the country. Friendster is almost 2 times bigger than Facebook and more than 7 1/2 times bigger than MySpace in Singapore — [...]

Read the full article →

Visa Gives A Lesson on Social Media Marketing via Visa Business Network on Facebook

Visa launched its Facebook application, a network inside a network called “Visa Business Network“. It aims to help small businesses grow, connect with businesses and consumers, and get information to manage their business. I quickly signed up with Visa Business Network; as you can see in the screenshot above, the Facebook application interface consists of [...]

Read the full article →

Digital Marketing Resources for Week Jun-9

Search Engine Marketing The New SEO Perspective on Flash [ClickZ] “Flash may not be the most ideal scenario for search engines, but there’s often a strong rationale for not abandoning it. There are also workarounds available like SWFObject that get better with every version of Flash that comes out.” The Internet and Consumer Choice [Pew [...]

Read the full article →

Digital Marketing Resources for Week Jun-2

Search Engine Marketing Robots Exclusion Protocol for Yahoo!, Google and Microsoft [Yahoo Search Blog] The following are all the major REP features currently implemented by Google, Microsoft and Yahoo!. Each of these directives can be specified to be applicable for all crawlers or for specific crawlers by targeting them to specific user-agents, which is how [...]

Read the full article →

← Previous Entries