Posts tagged as:

facebook

Top Social Media Tactics for Facebook and Twitter

January 6, 2010

Richard Marcinko once said, “Popularity is not leadership.” What many companies are doing in social media may not be the most effective social media tactics.
The State of Social Media Marketing, an original research report from MarketingProfs, shows some inside scoop on what the most effective tactics in social media marketing for B2C and B2B marketers [...]

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Social Engagement: Twitter V.S. Facebook V.S. Email

December 23, 2009

ShareThis shared a social bookmarking study at its blog which explores the social engagement value of sharing.
The study breaks down the stages of sharing into share, clicks, and engage.

According to this ShareThis research, email is still the most popular way (46% of shares) of sharing content online.

The same research showed that 40% of clicks come [...]

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7 Ways Social Media Influences Purchase

December 14, 2009

Social media is emerging as an important marketing channel driven by increased consumer adoption of social media technologies and the exponential growth in digital word-of-mouth that is occurring over this medium.
Before deploying the right social media strategy for your business, it’s important to understand first how social media influences people’s purchase:

Reading a consumer generated review [...]

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2 Ways to do Geo-targeting on Facebook Fan pages

November 24, 2009

Depending on the desired markets, online marketers can target geographically at Facebook Page settings on a country level. In addition, depending on the type of customers you want to engage on Facebook, you may want to specify the targeted age group though you don’t have much choice at the moment:

Anyone (13+)
People over 17
People over 18
People [...]

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Reasons & Facts Why you Should Engage Consumers in Social Media Now

November 10, 2009

It’s a strange world. Yesterday, someone asked me for social network marketing strategies; and, today another “convincingly” told me (probably convinced by himself) that social networking sites are not for business at all.
Are Consumers Spending A Lot of Time on Social Media?
When it comes to social networking, more consumers are doing it and doing it [...]

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How to Win more Friends and Fans

September 4, 2009

How to Get More Followers in Google Friend Connect & More Facebook Fans
Google Friend Connect (GFC) and Facebook Fan Pages are two free but powerful tools for marketers, bloggers, and business owners. How to get more “members” (via Google Friend Connect) and “Fans” (on Facebook) is a topic we’re going to discuss today.
If you are [...]

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Incorporate Social Characteristics into Email

February 24, 2009

Along with the fly of Facebook, the traditional marketers get excited with social marketing. Here is one simple tip that everyone can do to incorporate social characteristics into email.
I remember years back when I created a content site offering tips for women, I added a simple “Email This” icon at the top and bottom of [...]

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You just found a digital marketing consultant.

December 6, 2008

Hi there! Welcome to visit my personal website. If you are also in digital marketing industry, you may want to check out the blogs I write:

Digital Marketing Blog
China Internet Watch

Do you share a passion in entrepreneurship, Internet, marketing, branding, or business development? Connect with me now:

You [...]

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Who is the Most Popular Social Networking Website in Singapore

July 30, 2008

Friendster claims they are No. 1 social networking website in Singapore:
…today announced that it is the #1 social network in Singapore, and almost twice the size of any other social network in the country. Friendster is almost 2 times bigger than Facebook and more than 7 1/2 times bigger than MySpace in Singapore — according [...]

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Visa Gives A Lesson on Social Media Marketing via Visa Business Network on Facebook

June 24, 2008

Visa launched its Facebook application, a network inside a network called “Visa Business Network“. It aims to help small businesses grow, connect with businesses and consumers, and get information to manage their business.
I quickly signed up with Visa Business Network; as you can see in the screenshot above, the Facebook application interface consists of 4 [...]

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