buzz

An Easy Tool to Watch Facebook Conversations about Your Brand

OpenBook is a very simple but useful tool for you to look for conversations about your brand or a topic you’re interested. Simply type in the “topic” and hit search button; you can also filter the results by sex.

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When to ignore and when to respond to negative buzz online

If you monitor online buzz, you’ll definitely hear people talking about you. Even if you have a good product and you are a good company, you can never avoid negative buzz online. Should you ignore it or respond? Should you just ignore negative comments, complaints, or even abusive online conversations? Ignoring online negative buzz is [...]

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Watch Real Time Conversations on Google

If you care, constant real time conversations taking place online are valuable insights into what happened and how people reacted. Twitter has become the number one site for looking into this issues. So far, the search function on Twitter doesn’t auto-update itself; you need to click on a “refresh” link to see more newer results [...]

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9 FREE Tools to Track Online Conversations about your Brand

There is an old trick about finding out who’s pissed off by your products or service, just go to Google and search “your brand name sucks” and you would find out. To many people, iPhone is a good product, even for those who haven’t got the opportunity to own one (like me). If someone is [...]

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You just found a digital marketing consultant.

Hi there! Welcome to visit my personal website. If you are also in digital marketing industry, you may want to check out the blogs I write: Digital Marketing Blog China Internet Watch Do you share a passion in entrepreneurship, Internet, marketing, branding, or business development? Connect with me now: You can also download digital marketing [...]

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links for 2008-05-20

NYT: Online Search Ads Faring Better Than Expensive Displays “While search advertising remains strong, there are signs that the growth in online advertising — particularly in more elaborate display ads — is slowing down.” (tags: NYT search display advertising online) Ad Age: Linking Web Buzz to Mini Sales The 2002 U.S. debut of Mini, a [...]

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Links: YouTube’s Buzz Targeting & Wealthy Women Survey

YouTube introduces buzz targeting YouTube’s “buzz targeting” will identify which videos are becoming popular and about to “go viral” by using a specially created algorithm. Marketers can choose to input overlay ads around to take advantage of the huge audiences set to view the c (tags: viral marketing youtube buzz) Survey: Wealthy Women Flex Their [...]

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10 Excellent Online Tools to Identify Trends

Executives and business decision-makers love to see the trends and catch the trends, use trends to guide their decisions. This post would introduce 10 handy trend tools which are very helpful doing online research. Google Trends – Google Search Trends adCenter Search Volume Seasonality Trends adCenter Keyword Forecast Facebook Lexicon – Facebook Social Trends Twist [...]

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3 Simple Tips To Help Your Company On Marketing

My experiences tell me that people in online business are more open to Internet with their advertising, marketing, PR, and more. Sadly, many people think Internet couldn’t help them in their off line business, which is VERY wrong! Let me show you 3 tips which could help ALL COMPANIES on marketing, weather or not they [...]

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Weekly Online Marketing Resources Dec-02-07

Plugin: HP Blog Printing [tabblo] Blog plugin for WordPress and Movable Type letting readers create customized “wow” prints direct from your blog Statistics: Black Friday Weekend Traffic up 4.8 Percent as Consumers Shop for Smaller Ticket Items [National Retail Federation] Online US retail sales exceed expectations [FT.com] Raul Vazquez, chief executive of Walmart.com, said the [...]

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9 Tips from NCSA and FTC For Online Retailers

They are originally these tips from shop.org for buyers. Here we go: Be trustworthy. Make sure the phone number on the website is working and make sure someone would pick up the phone and give a good impression over the phone. Use Google Alerts to monitor the buzz. List your privacy policy on the website [...]

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7 Ways To Identify Good Search Marketing Agencies

There are more and more people joining the hunting for money in search marketing. Here are some tips for identifying good search marketing agencies/companies to work with. Previous clients and testimonials. Ask for a list of their previous clients. Big names like P&G would give you confidence. In addition, if the agency had clients in [...]

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26+2 Tools To Monitor Buzz

I introduced BuzzMonitor and Google Alerts which you can use to monitor the buzz about your company or products in the Internet. Today, I came across an aggregation of 26 tools from Marketing Pilgrim for buzz monitoring. Here is my top 5 favorites: Google news. Monitor the news about your products or company. Blogpulse conversation [...]

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Monitor The Consumer Buzz with BuzzMonitor

“Make Meaning” introduced “Google Alerts” some time ago which could be used by companies to track what the consumers are talking about their products or services. The World Bank conceives and sponsors a open source aggregator, “BuzzMonitor” which also helps you track the buzz about your brand, products or service in the Internet. For more [...]

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Business Proof of Concept Test For Entrepreneurs

The Business Proof of Concept Test is designed to explore whether the entrepreneur has thought through the concept from a market size, intellectual property, human resources needs, competitive position and financial requirements point of view. The outputs from the test can be used as the basis for a business plan. The test is the equivalent [...]

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