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You are here: Home / Digital Strategies / 5 Places Your Company URL Should Appear

5 Places Your Company URL Should Appear

May 29, 2008

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If your company has a website and it does provide useful information to your customers (or potential ones), you should let people know your website URL. Here are 5 tips on where you can do that.

  1. Email signature. Include your website URL in both internal corporate emails and external emails to customers.
  2. Receipts. I did see some companies put their website URLs on the product receipts.
  3. Products and/or product packages. Include the website URL somewhere on the products or the product package. Just make sure it’s not a place that might make it annoying.
  4. Name cards. It’s very common now but I still see people miss this.
  5. Promotional materials. Vouchers, brochures, flyers, and print ads. The Magazine Publishers of America’s recent study has shown the value of URLs in print ads.

Anywhere else I missed?

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Related article →  Benefits of Content Network (Marketers' SEM Guide Part 8)

Filed Under: Digital Strategies Tagged With: print ads

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Rocky Fu

Being an experienced digital strategist in Southeast Asia and Greater China markets, Rocky is well versed in integrated digital marketing, inbound marketing, and analytics. Connect with him on Twitter or Linkedin.

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