What Types of Ads Are Better for Social Media Websites?

by Rocky Fu on June 2, 2008

According to a marketing survey, consumers said the types of tailored ads and offers they would respond to are:

  • One-off coupons and discount offers from the brands and products they buy (62%)
  • E-newsletters featuring coupons, discounts, news and tips about favorite brands (24%)
  • Invitations to join interactive email groups, online forums and social networks for sharing and communicating (14%)

via MediaPost

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