Guess how much a negative review / comment costs you?

by Rocky Fu on November 30, 2009

Convergys Corp conducted an interesting survey that show a negative review or comment on the Twitter, Facebook or Youtube can lose companies as many as 30 customers.

negative-comment

The survey found that a customer review reaches an average audience of 45 people, two-thirds of whom (30 people) would avoid or completely stop doing business with a company they heard bad things about.

The lesson here is that you need to monitor your online reputation in social media.

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