eMarketer: China Online Travel

by Rocky Fu on October 10, 2007

china online travel statistics

eMarketer estimates that online travel bookings in China were worth $1.5 billion in 2006, and it projects that average annual increases of 60% will push the Chinese market to $15.4 billion in 2011. Expansion in China will be underpinned by meteoric economic growth, relaxation of overseas travel restrictions and a fast-growing Internet user population.

Source: High-Flying Tigers of Online Travel

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